ZALANDO "WORLD CUP26"

the Campaign

There's something about the evening that changes everything. The day is done, the lights are on and suddenly the air feels different. A little sharper. A little more alive. For the FIFA World Cup 2026, every game kicks off at night. And that changes more than just the schedule. It changes the feeling. Players locked in, fans sprinting home, best men sneaking out of receptions. Everyone showing up as their best self, because that's what the night demands. Zalando and the DFB own that moment. The ritual, the rush, the confidence of getting ready for the night. The countdown is on. Are you?

CLIENT

ZALANDO

Director

Walid Labri

DOP

Jasper Wolf

Photographer

Sophie Jones

Music

Philip Kay

Editor

Nik Kohler

Sound Design

Raphaël Ajuelos

Colorist

Julien Alary

Production

Anorak

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