Imagine it's Easter. But you think it's Christmas. Every year, 300,000 people in Germany receive a dementia diagnosis. For many, it starts quietly. A date confused. A season mixed up. A moment that doesn't quite fit. At Easter 2023, we came together with EDEKA and Oscar-winning director James Marsh to bring that reality into the open. A film that didn't lecture or explain. It simply showed what it feels like, honestly and with a lot of heart. Because some things are worth talking about, even when they're hard to say.